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Why .com.au websites are going offline, and the ABN rule behind it
A lapsed or cancelled ABN can quietly cost you your .com.au domain, your website and your email. Here is how the rules work, what the timeframes are, and how to keep yours safe.
AI-assisted cyber attacks are moving faster. Here’s what businesses should do now.
A Five Eyes warning says AI is accelerating cyber threats. Here’s what it means for business websites, and the practical steps to tighten security now.
From Stock Still to Scroll-Stopper
Stock photos are static, generic, and built to be scrolled past. Here is how we turn a single licensed image into branded video and audio that stops the scroll, and why that changes the maths for any business that cannot afford a film crew.
When Both Your Parents Work in Tech (Parker’s Space Diorama)
When both your parents work in tech, a school solar system diorama does not come back as a shoebox. It comes back as a website. A completely self-indulgent and very proud post about what our daughter Parker built with ChatGPT and Claude.
Small Agency vs Large Agency: You’re Not Account #4,376
At a big agency you become a ticket in a queue and your brief gets lost in a game of telephone. Here is the honest case for a small team, where the people who build your site are the people who answer the phone.
Women in Web: Why My Goal Is Not to Be Heard
I get spoken down to by other agencies and IT companies more often than you would think. Years in the automotive aftermarket taught me the goal is not to be heard. It is to quietly get my client what they actually need.
When the Update Itself Is the Hack: Why Staying Current Is Only Half the Job
When the Smart Slider 3 Pro update channel itself was compromised in April 2026, every site that did the responsible thing and auto-updated got infected, and being across the threat landscape in real time was what actually kept our hosted sites safe.
Using AI With Intention: Why The Best Web Builds Still Need a Human at the Wheel
AI sits in DeCODE’s toolkit as a draft accelerator, but every word and every line of code still passes through a human editor before it reaches a client’s site.
DeCODE Digital Wins Two Web Excellence Awards
DeCODE Digital has been recognised at the 18th international Web Excellence Awards for two West Australian projects, DMG Solar and Health Sense Psychology.
Taking A New Perth Car-Buying Brand to Market – Sell My Car Pro
A full go-to-market partnership with Sell My Car Pro covering Google Business Profile, ads, social setup, paid campaigns, on-site optimisation, conversion testing and an ongoing content programme built to win share of voice from day one.
You Can’t Beat Google in 2026. Here’s What You Do Instead.
The old SEO playbook of keywords, backlinks and ticked technical boxes no longer works, because Google now models businesses as real-world entities and rewards the ones that genuinely earn trust.
Long Web Pages Convert Better. Here’s Why.
After more than 10,000 hours of optimisation work, the pattern is impossible to ignore: long-form web pages consistently convert better than short ones, and often by a significant margin.
How to Launch a New Website Without Ruining Your Search Rankings
A step-by-step guide to launching or migrating a website without sacrificing the SEO equity, traffic and rankings you have already built.
The Risk You Didn’t Know You Were Taking When You Set Up Your E-commerce Site…
Card testing is a low-key form of e-commerce fraud that can quietly escalate into a $25,000 liability, and there are simple steps every store owner should take to prevent it.
Content and SEO in a Post-AI World
A practical look at how AI is reshaping search, what that means for the content businesses publish, and how to keep standing out in the noise.
How we Turned a French Bulldog into 1000 Car Air Fresheners
How DeCODE turned Louie, Eurotech Autohaus’s resident French Bulldog, into 1,000 vanilla-scented car air fresheners using DALL-E 3, Photoshop and a local production partner.
Stop Boring Your Potential Customers
A quick AdManager trick using custom audiences and exclusions to fight ad fatigue and get your existing Facebook and Instagram campaigns in front of fresh eyes.
Here’s why your Social Marketing spend is about to skyrocket…
Heading into the holiday season, Facebook and Instagram CPMs are climbing as bigger advertisers outbid smaller ones, and here is how to protect your performance before your account takes a hit.